Skip to content
penrose
Free clipGet a free clip

For brands and advertisers

Upload your product. Set your budget.We handle the rest.

Run one campaign. Penrose places your product across micro dramas and AI series, serves it to the viewers you choose, and shows you who watched.

Get a free clip

You set this

A can of Zevra electrolyte water

$500/dayWomen, 25-34, US, into fitness

You get this, across many shows

  • A woman at a cafe table on a rainy night, in the show Rainfall, with a can of Zevra in the scene
  • A boxer resting on a changing room bench, in the show Second Set, with a can of Zevra in the scene
  • A couple laughing in a sunny kitchen, in the show Morning Shift, with a can of Zevra in the scene
  • An animated character on a rooftop at dusk, in the show Neon Harbor, with a can of Zevra in the scene

Set your campaign once.We run it.

You, once

Zevra electrolyte water

$500/day

Age
Gender
Location
Interests
Income
Device
Show genre

Try the controls.

Penrose, from then on

  • Finds the right shots across shows
  • Places your product in each one
  • Serves it only to the viewers you chose
  • Paces your budget
  • Reports who watched, spend and lift

Your customers see your product. Other viewers see another brand.

Same scene. Who’s watching?

A woman at a cafe table on a rainy night. On the table: Zevra electrolyte water.

Rainfall

Episode 12

66M

monthly micro drama users in the US.

Minutes per day, per user, on mobile
  • ReelShort35.7
  • Prime Video26.9
  • Netflix24.8
  • Disney+23
US viewers by age
18-34
52%
Other adults
48%
Men as a share of users

30%+

Up from 1.1% in seven quarters, on My Drama and My Muse.

66M is an Omdia estimate for 2025. Activate counts 28M US adult viewers, using a different method. Minutes are Omdia’s, for Q4 2025. Age is Activate’s, for November 2025. Sources: Omdia via Broadband TV News, Omdia via Tubefilter, Activate via Tubefilter, Holywater and Owl & Co.

See who watched, not just how many.

Know your audience

Views by age, gender, location and interest.

See where it ran

Views and spend by show and episode.

Prove the lift

A holdout group sees the original scene, so you can compare.

Sample campaign report by audience
AudienceViewsSpendLift
Women, 25-34412,000$5,770
+18%
Men, 25-34236,000$3,068
+9%
Women, 35-44188,000$2,820
+12%
Men, 35-4494,000$1,128
+4%

Ads get skipped. Product placement doesn’t scale.

One can of Zevra, three ways to buy it.

  • Skippable ad

    The story stops. Viewers skip.

    Setup
    Produce an ad
    You pay for
    Impressions, even if skipped

  • Traditional placement

    One show. Everyone sees the same can.

    Setup
    Negotiate a deal
    You pay for
    A fixed fee, up front

  • Penrose

    Many shows. Only your customers.

    Setup
    Upload a photo
    You pay for
    Placements viewers saw

Questions

  • Will it look real?

    See for yourself. The sample clip is free and uses your own product. Nothing runs until you approve it.

  • What does it cost?

    The sample clip is free. After that, you set a budget and a top price per 1,000 views. No view, no charge.

  • Is this live today?

    We’re opening early access now, starting with a small first group of brands.

Advertise your products in micro dramas, AI series, vertical shows

Reach millions of consumers of AI-generated media.

Send your product link. We send back a free sample clip. We review each request.